Solutions for independent pharmacies
Strengthen your pharmacy with smarter partnerships.
The Clear Benefits Affinity Marketing Program helps your patients find ACA Marketplace plans while keeping them connected to your pharmacy. Your staff educate and refer; they are not asked to sell, select or enroll patients in plans.
Why it matters now
Coverage changes are continuous, and they surface at your counter.
Patients often learn their coverage changed when a prescription rejects. Without guidance, they may delay therapy or leave the prescription unfilled.
60 daysTypical length of a Special Enrollment Period after a Qualifying Life Event
15 to 25%Share of annual Marketplace enrollments that happen during Special Enrollment Periods, per CMS reports
NoneInsurance licenses your staff need to educate and refer patients through the program
2023Year Clear Benefits was established within the PPOk family
Figures from our guide Qualifying Life Events and the ACA Marketplace.
Powered by Honesty.ai
Honesty simplifies the health insurance journey.
Entratus’ AI-powered system, Honesty.ai, helps patients navigate and enroll in ACA Marketplace plans, with Medicare options coming soon. It gives clear, unbiased guidance and personalized plan recommendations, while keeping pharmacies at the heart of their patients’ healthcare choices.
Personalized health plans
Tailored ACA recommendations based on individual health, budget and pharmacy preferences.
Transparent guidance
Honest, AI-driven conversations that help patients understand their health plan options without confusion.
Seamless navigation
A guided experience that simplifies plan exploration, so patients feel confident in their coverage decisions.
Hassle-free enrollment
A smooth, step-by-step process that makes signing up for ACA plans easy and stress-free.
How it works
Support without liability.
Insurance enrollment is a regulated activity. The program keeps your team on the right side of that line: general education and referral at the pharmacy, enrollment support handled outside it.
Your pharmacy joins the program
Enroll your pharmacy in the Affinity Marketing Program and receive patient-friendly materials and referral resources.
Staff spot a coverage change
A rejected claim or a lost plan surfaces at the counter. Your team explains, in general terms, that enrollment help is available.
Patients get guided help
Patients explore ACA Marketplace options with Honesty.ai, which gives plan recommendations based on their health, budget and pharmacy preferences.
Enrollment happens outside the pharmacy
Enrollment support is handled outside the pharmacy, and the patient stays connected to the pharmacy they trust.
What your pharmacy receives
Become a trusted coverage resource center.
Clear Benefits partners with independent pharmacies so they can help patients through coverage changes without requiring insurance licenses.
No licensing required
Pharmacy staff are not asked to sell, select or enroll patients in insurance plans.
Patient-friendly enrollment resources
Easy-to-understand guides, digital tools and referral materials that help patients take the next step on their own.
Marketing support that builds trust
Affinity marketing materials position your pharmacy as a community resource for coverage help.
Less staff burden and compliance risk
Your team can confidently assist patients without crossing regulatory lines.
A partnership built for success
Stand out, retain patients and simplify access.
Standing out is more important than ever. By joining forces with Entratus and PPOk, you strengthen patient relationships and help your pharmacy retain customers while simplifying health insurance access.
01
Stand out in the market
Differentiate your pharmacy with solutions that keep patients coming back.
02
Boost efficiency
The program streamlines operations so you can focus on what matters most: serving your customers.
03
Expand patient access
Help more patients find the right ACA plans while reinforcing your pharmacy’s role in their healthcare journey.
04
Revolutionize customer care
Help patients navigate ACA options with the support of Honesty.ai.
05
Real-time insights
Use data-driven insights to better understand patient needs and improve engagement.
06
Trusted partnership
Collaborate with Entratus and PPOk to provide your community with the very best in healthcare.
Medicare
Simplifying Medicare choices for pharmacies and patients.
Clear Benefits is dedicated to simplifying the complexities of Medicare and Medicare Advantage plans for both independent pharmacies and patients. Medicare options in Honesty.ai are coming soon.
Want to know what Medicare support is available for your pharmacy today? Call (833) 627-4414 or send us a message.
Looking for benefits for your own staff? See employee benefits for pharmacies.
Program questions
Affinity Marketing Program FAQ
Do pharmacy staff need an insurance license to take part?
No. In the Affinity Marketing Program, pharmacy staff are not asked to sell, select or enroll patients in insurance plans. They provide general education and referral, and enrollment support is handled outside the pharmacy. Licensing is only required to recommend, sell or complete insurance enrollments.
What is Honesty.ai?
Honesty.ai is Entratus’ AI-powered system that helps patients navigate and enroll in ACA Marketplace plans, with Medicare options coming soon. It gives personalized plan recommendations based on each patient’s health, budget and pharmacy preferences, while keeping pharmacies at the heart of their healthcare choices.
Where is Clear Benefits licensed?
Clear Benefits is currently licensed in a growing number of states and is actively pursuing full 50-state licensure. Contact the team to confirm availability in your state.
Does Clear Benefits help with Medicare?
Clear Benefits is dedicated to simplifying the complexities of Medicare and Medicare Advantage plans for both independent pharmacies and patients. Medicare options in Honesty.ai are coming soon. Call (833) 627-4414 to ask what Medicare support is available for your pharmacy or your patients today.
Guides for your team
Read the 2026 ACA guides for pharmacists.
Ready to elevate your pharmacy?
Join the Affinity Marketing Program and help more patients find the right coverage while they stay with the pharmacy they trust.